By Jeffrey L. Cohen via socialmediab2b.com As each year passes the growth of social media for B2B companies continues. Looking at the top posts of the year is a good way to see what resonates with B2B marketers. How to more effectively use Facebook and LinkedIn, especially for generating leads and sales seems to be [...]
via mashable.com by Sam Laird With its extensive library of promo photos from major news events and exotic locations around the world, Getty Images could one day become a force on social media. That day may, in fact, come sooner than later. The company on Monday launched something called "The Feed by Getty Images," which [...]
via sportsbusinessdaily.com By Eric Fisher, Staff Writer Why these CES debuts may score with fans, and what may hold them back The 2013 International Consumer Electronics Show in no small part was about who wasn’t there as much as who was. No Apple, Amazon or Google, as usual. Microsoft this year abdicated its customary, high-profile keynote slot to [...]
via nielsenwire.com From televisions and smartphones to tablets and game consoles, Americans are consuming content on every device under the sun— the latest versions of which will be on display this week at the 2013 International Consumer Electronics Show in Las Vegas. According to Nielsen’s new U.S. Consumer Usage Report 2012, nearly 120 million people within [...]
Jim Wilson/The New York Times via NYTimes.com Facebook on Tuesday took a stab at cracking a big, elusive problem of its own making: How to help its one billion users find what they’re looking for in the jumble of posts, pictures and blue thumbs-up “likes†they share every day. At an event at company headquarters [...]
IMG has acquired New York-based Catalyst Public Relations, adding domestic client PR capabilities for the first time, along with social, digital and content development expertise. Catalyst, which has 35 to 40 employees and clients including Subway, Dick’s Sporting Goods, Under Armour, Timex and Powerade, will keep its name and offices in the Empire State Building [...]
via Mashable.com- Bob Al-Greene YouTube turned seven this year, and the video site is working to change our lives more than any seven-year-old has a right to. In 2012, YouTube adapted and anticipated trends in online video, seeking to become a major influencer of the future of how we watch, well, everything. The video giant took [...]
via mashable.com Sam Laird For sports fans, the action is increasingly on Twitter. That's where news breaks, athletes give unprecedented access into their lives and a virtual sports bar of millions of passionate fans is just one click away. Sports and Twitter intersected more than ever in 2012 (as will likely be the case again [...]
Via mashable.com by Emily Price Think 140 characters isn’t enough to say what you want in a tweet? Get ready for 117. Starting in February, tweets that contain URLs will be reduced to 118 characters, 117 for https links. While that may seem like a huge drop, the change represents a two-character drop per tweet from what [...]
