NBA sees sponsor activity pick up as scope of Global Games expands

via www.sportsbusinessdaily.com The NBA is wrapping additional activation efforts around its expanded fall Global Games schedule, which begins Saturday in Istanbul. The league this year has an eight-game overseas preseason schedule to go along with two international regular-season games. It makes for the highest number of NBA teams (12) to play internationally in one season [...]

By |2019-08-27T09:08:16-04:00October 9th, 2013|What We're Reading|

Lakers Head Coach Mike D’Antoni is letting young players prove themselves

via www.sportsoutwest.com This past offseason, the Los Angeles Lakers made it a point to sign young, athletic players to the roster. Los Angeles inked deals with Nick Young, Wesley Johnson, Marcus Landry, Elias Harris and Xavier Henry to bring some much-needed speed to the wings. Each of these players possesses the ability to make an impact on both ends of the floor. Head coach Mike D’Antoni realizes [...]

By |2019-08-27T09:08:16-04:00October 8th, 2013|What We're Reading|

Nielsen helps Michigan Football become a social media giant

By Michael Smith, Staff Writer via www.sportsbusinessdaily.com ESPN’s Notre Dame-Michigan game last week not only drew the highest TV ratings of the day, but it also won the day on Twitter. Michigan officials know this because they followed the number of mentions on Twitter through a Nielsen product called Social Guide. The social media monitoring [...]

By |2019-08-27T09:08:16-04:00September 23rd, 2013|What We're Reading|

Cameras to analyze player moves

via www.espn.go.com The NBA announced Thursday that it will install motion-tracking cameras in every arena this season to provide coaches, players and fans reams of data aimed at pulling back the curtain on what it takes to succeed at basketball's highest level. The NBA has partnered with STATS on the SportVU cameras, and the relationship has [...]

By |2019-08-27T09:08:17-04:00September 6th, 2013|What We're Reading|

Ueberroth’s exit may reshape NBA global biz

By John Lombardo, Staff Writer via www.sportsbusinessdaily.com The departure of NBA International President Heidi Ueberroth could set in motion a significant shift in how the league structures its growing global business division. NBA Commissioner David Stern last week said the league will re-examine its international operations in the wake of Ueberroth’s decision to leave at [...]

By |2019-08-27T09:08:17-04:00August 28th, 2013|What We're Reading|

Business, and luck, drive NBA jersey color choices

via www.sportsbusinessdaily.com By Tripp Mickle, Staff Writer In the NBA, marketing drives everything from ticket prices to the songs that play in an arena. It even determines what jerseys players wear. The league allows teams to have a white home uniform, a dark road uniform, as many as three alternate uniforms, a cultural uniform and [...]

By |2019-08-27T09:08:17-04:00August 19th, 2013|What We're Reading|

Pac-12 Commissioner Larry Scott named Lott Trophy Keynote Speaker

PAC-12 COMMISSIONER LARRY SCOTT TO BE KEYNOTE SPEAKER AT LOTT IMPACT TROPHY TENTH ANNIVERSARY BANQUET via www.lottimpacttrophy.org NEWPORT BEACH, Aug. 14 – Larry Scott, the innovative and highly acclaimed commissioner of the Pac-12. will be the keynote speaker at the Tenth Annual Lott IMPACT Trophy banquet Dec. 8. The announcement was made today by the Pacific [...]

By |2019-08-27T09:08:17-04:00August 14th, 2013|What We're Reading|

Several highlights at Lott IMPACT Trophy luncheon

via www.dailypilot.com View Lott IMPACT Trophy Watch List NEWPORT BEACH — A special moment took place at The Pacific Club Thursday during the annual Lott IMPACT Trophy watch list luncheon. Lott opened an envelope that revealed the recipient of a $5,000 check that put the IMPACT Foundation over the $1 million barrier for money raised [...]

By |2019-08-27T09:08:19-04:00May 21st, 2013|What We're Reading|

Pricing helps NBA set record for gate revenue

via www.sportsbusinessdaily.com By John Lombardo, Staff Writer game gate revenue for the 2012-13 season than in any prior campaign, according to league officials. The NBA declined to disclose the specific amounts, but it did report closing out its regular season this year with a 6 percent increase in average per-game gate revenue, surpassing the record [...]

By |2019-08-27T09:08:20-04:00April 29th, 2013|What We're Reading|
Go to Top