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How to Make a Marketing Video for Your Business

By Max Miller I can’t even begin to stress the importance and advantages of incorporating video into your business, no matter what it is! Now, the thought of creating your own video may be intimidating, or even impossible, but with the resources available to every single person today, it’s not! In fact, it’s so easy I’m going to walk you through each step you need to take to not just make a video, but to make a SUCCESSFUL video that gains views and actually [...]

By |2020-03-10T15:11:47-04:00March 10th, 2020|Blog, Updates|

Trailblazing NBA Women Coaches

As we celebrate International Women's Day, we're proud to play a part in so many amazing careers! Charlotte Gibson of ESPN recognized the women trailblazers breaking into the NBA coaching ranks and gave them an opportunity to tell their unique stories. The NBA Summer League is featured as an instrumental step in the coaching developments of Becky Hammon, Natalie Nakase, Kristi Toliver, and more. Click here to learn more: http://bit.ly/nbawomentrailblazers

By |2020-03-10T15:21:06-04:00March 8th, 2020|All News, Off The Dribble, What We're Reading|

Registration for Sports Business Classroom 2020 Now Open

Sports Business Classroom is a revolutionary program dedicated to preparing future sports business professionals. It is a one-of-a-kind learning opportunity for those interested in the business of basketball and potential jobs in sports. SBC combines the best of all worlds into a single package – great academics, hands-on experience, immersion in the Las Vegas Summer League, and interaction with some of the best minds working in and around the NBA. Here are just a few of the incredible opportunities when you enroll in SBC: Learn from the best in [...]

By |2020-03-03T13:45:53-04:00March 2nd, 2020|All News, Brand Consulting, Event Management, Updates|

2020 NBA Summer League Dates Announced

The Las Vegas NBA Summer League, which begins a little later this year, will take place July 10-20 at the Thomas & Mack Center and Cox Pavilion. The event, which includes all 30 teams, usually begins shortly after July 4. Vegas Summer League co-founder and executive director Warren LeGarie said Team USA is expected to play July 8, though no official announcement has been made on that game, which forced the delay. But he also said he has wanted to get further away from the national holiday and [...]

By |2020-03-03T13:45:01-04:00February 19th, 2020|All News, Updates|

The 5 Biggest Design Trends of 2019 and Their Impact on 2020

By Jordan Cuellar As the world continues to evolve, creative design is assisting in driving the visual aesthetics. Although we’re only a month away from the end of 2019, I continue to see things out in the design world gaining notoriety that can transition well into the New Year. It’s good to reflect on what’s happened as it will only help to dictate what we can expect in 2020, especially with technology being more of a dominant force in our day to day lives. [...]

By |2019-11-21T18:20:11-04:00November 21st, 2019|Blog, Updates|

3 Strategies to Boost Open Rates on Your Next Email Marketing Campaign

By Jake Kelfer Hey hey! Imagine getting hundreds of emails with the subject line - Payment Received… You’d feel pretty great, right? Now, imagine getting 5 times the amount of emails with the same subject line. You’d be feeling really great. The only thing that changed from the first to the second scenario is in the second more people opened your email My name is Jake Kelfer and I focus on marketing and business development here at HallPass Media. In today’s age, it’s vital for [...]

By |2019-11-14T19:47:28-04:00November 14th, 2019|Blog, Updates|


By Max Miller As we move forward into the world of 5G and beyond, the demand for instant content at your fingertips is ever growing! Whether you’re in retail, technology, entertainment, or sports, in order to build your brand you’ve got to keep up with trend of instantaneous content.  So if you’ve got a high school, club, or college sports team or maybe a product or brand that revolves around the sports industry, I want to share with you 3 reasons to consider live-stream [...]

By |2019-11-07T15:06:31-04:00November 7th, 2019|Blog, Updates|


By Sergio Millas Digital marketing is an incredibly powerful tool that cannot be ignored. Digital marketing is increasingly being recognized by many marketers as the most important tool in their toolbox and rightfully so. According to eMarketer, worldwide digital ad spending rose by 17.6% to $333.25 billion in 2019 (roughly half of the global ad market) and is expected to reach over $375 billion by 2021. There are many tools and channels in the digital marketing toolbox and associated technologies are evolving quickly. Today I will [...]

By |2019-11-01T14:57:11-04:00November 1st, 2019|Updates|

Intern Report: Where are they now?

After another record-breaking NBA Summer League, the VSL team has helped over 25 current and former interns and Sports Business Classroom attendees land roles with the NBA, G League, UFC, NCAA, and Marketing Agencies. Other Notable Alumni: 1. Abby Hornacek – Fox 2. Adam Mann – Adam Mann.TV 3. Addison Mercer – DocuSign 4. Adrian Booker - Reno Bighorns 5. AJ Sambado – HallPass Media 6. Alex Kline – New Orleans Pelicans 7. Alex Snyder – Wasserman Media Group 8. Alexa Hernandez – Square 9. Alice Shang – [...]

By |2019-11-20T21:44:54-04:00October 7th, 2019|All News, Blog|