Missin Curfew Fella Tour 2024 at NHL All-Star in Toronto and Waste Management Phoenix Open
Missin Curfew and HallPass wrapped up the first stretch of the 3rd annual Fella Tour, making its reach to 2024 NHL All-Star Weekend in Toronto, Canada and the Waste Management Phoenix Open in Scottsdale, Arizona.
The Fella Tour expanded its partner deals with DraftKings Network, Labatt while securing new partnerships with KITS Eyecare and Crown Royal for the NHL All-Star trip.
NHL All-Star Weekend in Toronto
Gretzky’s Basement Pop-up Museum
Missin Curfew hosts, Scottie Upshall and Shane O’Brien, and HallPass recorded a podcast at Gretzky’s Basement, a Toronto pop-up museum honoring NHL Hall-of-Famer Wayne Gretzky founded by his sons Ty, Trevor and Tristan. The episode, presented by DraftKings Network, featured conversations with Ty & Trevor Gretzky and with Travis Agresti, founder of the Parc Ave lounge (host of the Missin Curfew All-Star Party).
NHL All-Star Fan Fair and Skills Competition with KITS
Our teams produced and filmed original partnership content with Canadian-based KITS Eyecare at the NHL All-Star Fan Fair event. The Fellas, Shane and Scottie, gave viewers an inside look at NHL’s fan experience activation in Toronto.
The Fellas took in their favorite All-Star experience at the Skills Competition. Prior to the start of the competition, Scottie and Shane recorded rink-side content and later joined the NHL Now crew for a live segment to talk all things All-Star.
.@ShaneOBrien55 🆚 @ScottieUpshall at the #AllStar Fan Fair in Toronto! #FellaTour 🇨🇦
— Missin Curfew (@MissinCurfew) February 2, 2024
Presented by @kitseyecare 👓🕶️ pic.twitter.com/YbZZAz9tmC
Great to be back in the house the @JLupul built
— Missin Curfew (@MissinCurfew) February 2, 2024
$1 Million 🍌🍌🍌‘s on the line tonight fellas @DraftKings | @DKSportsbook pic.twitter.com/g4V45vi8A6
The fellas got @Rupper17 and @Ddubnyk40 looking MINT with a fresh new pair of shades from @kitseyecare on @NHLNetwork yesterday 🔥🕶️ pic.twitter.com/rXjkComZdd
— Missin Curfew (@MissinCurfew) February 3, 2024
Missin Curfew All-Star Party at Parc Ave with KITS and Crown Royal
The trip wrapped up at the star-studded and packed Missin Curfew All-Star Party at Parc Ave in Toronto. In partnership with KITS and Crown Royal, the party was attended by current and former NHL pros, media members, and friends of the show.
Special thanks to Travis Agresti at Parc Ave for hosting the National League party and to Crown Royal and KITS for sponsoring the full tour stop.
Waste Management Phoenix Open
Our teams immediately hit the road after All-Star Weekend in Toronto to the “Greatest Show on the Grass,” the Waste Management Phoenix Open.
Thanks to our premier partnership with DraftKings, we recorded shows live from the DraftKings Sportsbook at TPC Scottsdale. The Fellas filmed episodes with the DraftKings Sportsbook Director Johnny Avello, former NHL pro Brad Richardson, Jordan Schmaltz, a special segment with Golfbet and others. Check out more of the highlights below.
Thank you to our good friends at DraftKings Sportsbook and DraftKings Network for another successful Fella Tour trip!
Brad Richardson has joined the #FellaTour at the @DKSportsbook at @tpcscottsdale pic.twitter.com/6bPdH8HIhu
— Missin Curfew (@MissinCurfew) February 6, 2024
.@ShaneOBrien55 hopping on with the fellas from @Golfbet firing a @WMPhoenixOpen pick on @Maxhoma 🤑@DKSportsbook | @DKNetwork pic.twitter.com/VJ2OJmZi2x
— Missin Curfew (@MissinCurfew) February 6, 2024
Special @Adidas Golf delivery for the fellas at @DKSportsbook at @TPCSawgrass today pic.twitter.com/CiTH2FqTKW
— Missin Curfew (@MissinCurfew) February 8, 2024