Established in 2016 as a partnership between HallPass Media and Sports Engine, threestripehoops.com is the official coverage site of adidas Grassroots Basketball.
Over the past 10 years, HallPass has provided a number of different solutions for adidas basketball. From executing on-site camp operations throughout tour stops and championship events to securing broadcast rights with various T.V. networks, HallPass is heavily involved in all facets of adidas Basketball.
When conceptualizing this project, the goal was to create a basketball-centric online community, while at the same time developing and accentuating the common threads most important to our core millennial audience…Hoops, Hype, Life.
Threestripehoops.com is now as a 360 degree coverage platform featuring news, player features and lifestyle coverage, stats, highlights and video of all of the latest happenings in the adidas Basketball universe.